AI Visibility

Every AI answer, accounted for.

Echod asks the AI platforms the questions your buyers ask, every day - then measures exactly where your brand shows up: which answers mention you, where you rank, and who gets cited.

ChatGPTPerplexityGeminiGoogle AI OverviewsGoogle AI ModeCopilot
What Echod measures

One score to watch,
three numbers behind it.

Every crawl updates the same four metrics - per topic, prompt, platform, and region - so the trend you follow on Monday means the same thing on Friday.

Visibility Score
72▲ 4

A composite 0-100: mention rate, answer position, and platform coverage in one trend.

Share of Voice
34%▲ 2

Your slice of all brand mentions across the answers to your tracked prompts.

Avg Position
2.1▲ 0.2

Where you land when answers list options. First mention wins the click.

Citation Rate
18%▼ 1

How often the answer cites your pages as a source, not just your name.

Topics

Topics that mirror how buyers ask.

You do not rank for keywords anymore, you appear in conversations. Echod organizes tracking around the topics your buyers actually raise, each scored on its own.

  • ✓Visibility, Share of Voice, position, and sentiment per topic
  • ✓Topics suggested from your site, editable any time
  • ✓Spot the topics you are losing before the pipeline feels it
Prompts

Prompts you can open like receipts.

Every tracked question links to the actual AI answer - what was asked, what was said, which brands got surfaced, and which sources got cited.

  • ✓Full answer text stored from every crawl, every platform
  • ✓Per-prompt visibility, position, and sentiment trends
  • ✓No black-box scores: drill from any number to the answer behind it
Competitors

Ranked against rivals you did not know you had.

Echod discovers competitors from real AI answers, not a list you maintain - then ranks you against them on every metric, topic by topic.

  • ✓Auto-discovered from the brands AI actually surfaces
  • ✓Share of Voice, position, and head-to-head trends
  • ✓New entrants flagged the first time they appear
Share of Voice
All brands surfaced in your tracked answers · last 30 days
BrandSharePos30d
1Fjordware1.8▼ 2
2Epic ArmouryYou2.1▲ 2
3Duelcraft2.9▼ 1
4Mythica GearNew3.6▲ 9
Citations

See the sources AI trusts.

Answers lean on sources. Echod shows which domains and URLs the platforms cite for your prompts, how that shifts over time, and how much points back to you.

  • ✓Domain and URL movers, with type breakdown
  • ✓Which prompts pulled each page into an answer
  • ✓Your citation share against the sites that outrank you
Scoring

A score you can explain to your board.

The Visibility Score blends three measurable signals into a single 0-100 trend. No vibes, no proprietary mystery - the formula is on the tin.

Track it per topic, per platform, per market - or roll it up into one number for the whole brand.

Mention rate50%
Answer position30%
Platform coverage20%
How often you are mentioned, how early in the answer, and on how many platforms - weighted into one Visibility Score.

Frequently asked questions

Which AI platforms does Echod track?+

Echod tracks ChatGPT, Perplexity, Gemini, Google AI Overviews, Google AI Mode, and Microsoft Copilot. Every tracked prompt runs on each platform you enable, so you can compare visibility side by side.

Do the tracked prompts mention my brand?+

No. Prompts mirror the questions buyers actually ask, without naming you. That way the numbers measure whether AI platforms recommend your brand on their own.

How is the Visibility Score calculated?+

It blends three measurable signals - how often you are mentioned, how early in the answer, and on how many platforms - into one 0-100 trend. No black box: you can drill from the score to every answer behind it.

How often does Echod collect new answers?+

Prompts run automatically on a recurring schedule, and every answer is stored in full, so your trends are built on real, inspectable data rather than one-off snapshots.

Can I track more than one market or language?+

Yes. Projects can track separate regions and languages, each with its own prompts, so you see how visibility differs between the markets you sell in.

How do competitors get into the dashboard?+

Echod discovers them from the answers themselves - any brand AI surfaces for your prompts is tracked automatically, and new entrants are flagged the first time they appear.

Know where you stand in every answer.

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